Working with a handful of ambitious entreprenuers, I was the lead branding and UX designer for Sysifix— an application built to grow meaningful relationships between realtors and owners by providing new home owners tips and maintenance notifications to current and new homeowners.
The Problem:Maintaining a residence is a massive obligation and support from your realtor often ends after the sale.
The Opportunity:Shift the realtor relationship from not just helping you buy a home, but helping you care for your home.
The Solution:We designed a tool that helps realtors keep existing homeowners informed, their homes up-to-date, and make the process of being a new homeowner as easy as possible.
I wanted to design a brand that combined the ruggedness of maintaining a home with the pride of being a homeowner.
Inspired by hardware stores (see Hechingers and Lowes) and tech companies (see IBM and Eron) , the Sysifix logo combines bold, sharp fonts with traditional, conservatives colors to make an unmistakable design.
Sysifix will launch in two stages; an initial MVP release and a later, more comprehensive release. To make each release as smooth as possible, it was important that we had the flow of each versions mapped before designing the wires. Working with the developer, I mapped out the features, interactions, and screens required for both releases to be successful.
Based on our developers’ experience, the code they’re familiar with, and the software we're using to host the application, we agreed to use Vue.js as the underlying framework for Sysifix.
The Vue design system let me create high-rez wires that both matched our specs and used existing code that our developers could quickly copy-paste into a working prototype.
As of now, the Sysifix project is still under development.
